Summary
Senior graphic designer with 8 years across brand identity, packaging and digital. Built brand systems for 12+ DTC startups including a Series A skincare brand featured in Vogue.
Experience
- Designed a packaging refresh that drove 22% lift in Amazon click-through.
- Built a 60-page brand guideline system used across web, retail and social.
- Led a 4-designer team through a logo + identity redesign in 6 weeks.
Skills
- Adobe Creative Cloud
- Figma
- brand identity
- packaging design
- Illustrator
- Canada